FileMaker DevCon 2017 – Henrique Bilbao of HiMaker

Henrique Bilbao of HiMaker

Meet Henrique Bilbao, the founder of Brazil's only Platinum level FileMaker business:  HiMaker.  Henrique is a mover and a shaker, very high energy, and is always looking for ways to improve his business model. Among other things, Henrique made several changes in the past year and watched his business grow:

  • Leveraging the use of sales partners instead of a sales force
  • Has redesigned his presentation and closing techniques to increase sales
  • Changed to a per user model combined with a subscription model
  • Improved use of project management techniques
  • Asks his clients to sell for him

The Olympics and FileMaker

Henrique's firm developed a FileMaker solution to handle hotel bookings for the Olympics last year, collecting information from hundreds of countries in almost every format imaginable.  Imagine the challenge of dealing with all the different formats and all the different languages.  HiMaker and FileMaker handled it all.

Artificial Intelligence

Henrique is also integrating IBM's Watson with FileMaker, too.  In you haven't heard of Watson, here is IBM's short description:

Watson can understand all forms of data, interact naturally with people, and learn and reason, at scale.

Henrique believes Watson is the wave of the future when it comes to integration with FileMaker. His team integrated Watson with two different solutions so far:  interpreters and dentists.  Look for more information on integrating Watson next year from Henrique.


More business is lost every year through neglect than through any other cause.

Rose Kennedy

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